Case Study Angle Email Copy + Video Script

See below for a template campaign for running a cold video email campaign where you have strong case studies.

Email Copy

Email 1

Hey {{first_name}},Noticed your business provides [offer] - I assume you’re trying to [fix pain point] so I recorded a video to explain how you could [achieve quantifiable outcome]

It’s the exact strategy we used for [case study] to [fix pain point with quantifiable outcome] in [timeframe] with [our unique mechanism]

Are you interested?

Cheers,

Ryane

Email 2

Hey {{first_name}},

Here’s the video I mentioned in the previous email:

Cheers,

Ryane

Email 3What did you think of the strategy to [plan]?

Video Script

Hey - you’re likely [suffering from pain point] which is resulting in [quantifiable negative outcome]

I’m sending you this personal video to check if you are trying to [fix pain points] because [our unique mechanism] [achieves quantifiable positive outcome]

**[case study] [achieved x] in [x timeframe] using [our unique method]

So if you were to get anywhere near these results, let’s say your CLTV is 10k, its not but 10 is a round number - we [achieve x}, that means you [take home x] - not bad right?**

Those results are great in theory but much better in reality - I’d need a quick call to chat to work out the best strategy we would create for you.

Book a call with the calendar on the side and I’ll show you how you can [achieve quantifiable positive outcome]